Concept
This visual campaign concept was a creative hommage to the, a yearly event in Brussels around one of the country's flagship product.
Concept
This visual campaign concept was a creative hommage to the, a yearly event in Brussels around one of the country's flagship product.
The visual
The intent was to bring to life not only the very essence of this Belgian event, but also to highlight the "Belgitude", which is being seriously creative without taking oneselves too seriously. 
The visual
The intent was to bring to life not only the very essence of this Belgian event, but also to highlight the "Belgitude", which is being seriously creative without taking oneselves too seriously. 
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